BAD ALGORITHM

You’ve hired agencies on a project basis or contracted them as your AOR, or maybe you’ve charged ahead and built in-house creative capabilities, or perhaps you’ve bypassed all of that and gone direct to your media or production partners for branded content. Possibly all of the above? Brands are searching for a more modern, efficient, equally creative & effective business building solution to work in-house alongside of them.

We have back-end support to guarantee visibility to a targeted audience. We have proprietary algorithms to offer an edge over the biggest brands. Your campaign will be seen. It will be everywhere. But how do you convert this into sales? How do you create something ICONIC with that visceral sticky factor? How does your brand become a part of popular culture?

Data touches the intellect but authenticity touches the heart. If data seduces you, makes you laugh, cry, or truly happy then have fun – let your life be ruled by computers. But if you’re a real person with genuine feelings, aspirations, hopes, and desires – this is where you need content that CONNECTS. That is the B.A.D. Algorithm.

WHAT WE DO

CONTENT

Instagram, Facebook, YouTube – we were visual innovators in the music video & tv commercial industries. Now we create even shorter pieces for Social Media. Our fashion, auto, and product photography are A List.

VIRAL REACH

Through our own channels we have 1MM weekly impressions, but we can scale campaigns up to 10MM per video/image.

AUTHENTIC ENGAGEMENT

We boost your brand’s organic engagement by integrating it into the lives of our Influencer network to reflect an authentic connection with your products and services.

TALENT

We package talent. Because of our relationships within the entertainment industry, we know literally everyone in music, acting, sports, and modeling. In this way we can package projects to target your specific consumer. B.A.D. can access and deliver the right Social Media Influencers in different price brackets for your campaign. While we have extensive celebrity experience, trust us with packaging unknown talent. After all, we are the ones that launched the careers of artists like Rihanna and Miley Cyrus and were the first to introduce Kate Upton and Emily Ratajkowski. No one knew who they were before we shot them. This component offers Clients a low up-front with massive ROI’s.


 

WHY BAD APPLE DIGITAL

OUR PROCESS

IDENTIFY YOUR AUDIENCE
MEDIA PLANNING & BUYING SERVICES
PPC MANAGEMENT / STRATEGY & PLANNING
ANALYTICS STRATEGY & PLANNING
SEARCH ENGINE OPTIMIZATION
MARKETING AUTOMATION
CONVERT VISITORS TO CUSTOMERS
SOCIAL INFLUENCER MARKETING